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Google+ Posts Show Up In Google Search Results

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google+ social networkGoogle has begun integrating Google+ into search results with public Google+ posts now appearing in Social Search.

Whenever a user publicly shares a link on Google+, an annotation will show up under that link when it appears in a friend’s search results. For example, if I share an article about Google+ eliminating pseudonyms publicly on my Google+ page, users who have added me to their circles will see a note that I shared that link if they stumble upon it in Google Search.

Google+ now joins Flickr, Twitter, Quora and Google Buzz as other inputs for Google’s Social Search product. Social Search debuted in 2009 at the Web 2.0 Summit, partly as a response to Bing’s integration with Facebook and Twitter. Social Search highlights what links your friends are sharing on the web and returns results it believes are relevant based on your friends’ interests.

Social Search integration is only the beginning for Google’s plans for combining its search engine and social network. Google intends to revive real-time search with Google+ data and will launch a search engine for Google+ posts. Of course, the tech giant did the same thing with Google Buzz, and we all know what happened to that product.

Do you think Google+ makes Google Search a better product? Let us know what you think in the comments.
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August 14, 2011 at 10:44 pm

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Google+ Social Networking Service

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Google Plus, Google’s new social networking service, launched a month or so ago and amassed eighteen million users in the first few weeks of its field test alone. For comparison’s sake, it took both Facebook and Twitter over two years to reach this amount.

Part of Google Plus’s appeal is that it was born of real social network analysis. Paul Adams, formerly of Google and now of Facebook, does research where he has people describe their social networks with post-its and markers, literally drawing out their social mindsets. From his research it’s become clear that we tend to categorize people into groups, and we have different ways of interacting with different groups.

This is nothing groundbreaking – as a matter of fact, early research around internet forums and identity honed in on the way users created an identity that could be separate from who they were offline. But it hadn’t yet been incorporated into social networks in an effective way.

To capitalize on this mental model, Google Plus offers circles. You can define circles however you like, pull in your contacts to any number of circles, and then send your updates to the public, to specific circles or to individuals. Not just friends, family and acquaintances, but location, appropriateness, interests, age, and other filters help users define their circles. Technologist Christopher Allen has systematized his categorization and maintains 42 carefully curated circles. Dante’s circles of hell jokes abound, as do jokey lists.

Circles allow you to better target your messaging – that’s marketing-speak for saying the right thing to the right people. It helps protect you from having that awful picture at the end of a drunken night show up in your boss’s feed, but also helps you in more nuanced ways, as well. I can create circles around my New York food nerd friends who I like to invite to dinner, who may or may not overlap with people I know who would be interested in talking about the nuances of Google Plus’s terms of service. Those who are just interested in oyster happy hours don’t have to hear about internet legalese, and those who are hashing out the legalese with me from Boston or beyond don’t need to see the back-and-forth on what time we’re meeting up for Malpecs in Manhattan.

This also allows for a more fluid sense of identity and a more easy-going conversation. Phil Gillman, head of strategy at an Australian ad agency, says, “It feels very natural in interaction style… It feels less like comment streams and more like conversations.”

Written by bryanruiz11

August 14, 2011 at 9:49 pm

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Get Your Website To The Top of Google

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If you’re doing business online you need traffic – human visitors coming to your website, viewing what you have to offer, and making a purchase of your products or services. The way that most potential customers find your business is through a Search Engine such as Google. Those businesses that occupy the first ranking position on the first page on Google are more likely to get a greater share of traffic than those that are further down the first page, or even worse, on another page. This article aims to provide some Google SEO tips (search engine optimization) that will help you achieve a higher ranking in the organic search results.

No one can guarantee that you’re going to get to Number 1, the top spot on Google. However, many people do achieve the top position on Google and other search engines through hard work, persistence and the right knowledge. So what factors can help you to get to the top of Google?

REPUTATION: Your reputation comes from what Google and other reputable sites think of your site and its content. Google really care about reputation and those sites that make it to the top of Google are considered to be the best and most reputable for that search term.

Reputation is created through good practice. Your reputation can easily be damaged through poor hosting, lack of branded domain name, swathes of unoriginal content and so-called black hat SEO techniques. Keeping a relevant blog, providing relevant articles or information, linking to reputable sites and having those sites link to you are ways to develop a positive reputation with Google.

AGE: This refers to age of your site, or most often, the age of the domain registration. If you’re planning to start a new website, it’s often better to get the website registered before you start working on the site. This way, Google values the age of the site from it’s registration date, not from the time that you start filling the site with content.

LINKS: Google likes you to be popular in order to place you top of their rankings. If your website receives lots of links from sites that operate with relevant areas to your own website content, then Google smiles upon you. This type of link is sometimes known as an inbound or incoming link. Although not as valued as inbound links, outbound links (those you make from your site to others) are also helpful to your ranking. Again these are tested by Google for their relevancy to your website subject matter and their own reputation and quality.

CONTENT: Google’s spider crawlers that ‘read’ the web actually assess and evaluate the quality of the content of your website. They know if you’ve endlessly repeated text, if you’ve just copied content from somewhere else and if you’ve overstuffed your content with keywords. Google likes high quality content that’s fresh, relevant and original.

These four areas all help Google to create a perspective on your website. If Google has a negative opinion of your website and its content, you’ll have to work very hard to get a positive one. If you want to get to the top of Google, you’ll need to continually work on all four of these areas to obtain and maintain the top spot on Google.

Written by bryanruiz11

August 14, 2011 at 5:41 pm

How An SEO Specialist Can Help Increase Your Site Visibility

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The increased demand for specialist SEO services in today’s world proves their worth in guaranteed top quality internet advertising and promotion of pre-existing or emerging online businesses. Their preference over other means of search engine optimization and advertising speaks volumes of their capability to turn a new business into an ecommerce and internet giant.

There are various advantages and long term benefits associated with the SEO performed by specialist SEO Consultants in contrast to other means and methods. The greatest advantage of all being increased and improved ranking on leading search engine on the internet.

This element can only be achieved if there are a few other factors involved. A skilled and experienced search engine optimization specialist can easily work his way through all these factors to achieve the final goal. A few steps that lead to better visibility on search engines are as follows:

* Selection of competitive keywords
* Ability of the website or advertisement to attract a greater traffic
* Greater Return on investment
* Unmatched optimization level
* Implementation of strategic ideas and planning to make the website stand out and provide a greater challenge for competitors

Specialized search engine optimization experts and professionals know how to work around all these factors in order to create a website and advertisement par excellence, work that guarantees long term profits and gains, with quick results. All this with better optimization than any other that different SEO companies can offer.

SEO specialists are mainly preferred over optimization companies and firms because of the cost factor, greater efficiency and flexibility in work. This is the core reason of the sudden demand and importance of these individuals in the eyes of all willing to establish or promote online businesses.

Traffic on a website only increases when it is led to by a set of highly competitive and carefully selected keywords based on good research. Keywords are the main factor that can give great competition to other players in the field, giving the website with better keywords, an upper hand and greater preference. This is because search engine optimization specialists and experts always aim to attract a greater traffic to the websites, but this too is much targeted traffic comprising of those people who can prove to be potential buyers and customers and one who are genuinely interested in the brand or the product. This factor plays a great role in the company or business’s future plans and promotions, according to the customers that it is dealing with. It automatically leads to greater knowledge of the needs and requirements of the clients and customers and products and deals can be modified and altered accordingly.

This is how an experienced and skilled SEO specialist or professional can assist a business in increasing traffic on its website, resulting in a boost in the overall business, return on investment, long term benefits and greater, improved rankings on all leading search engines and if a company wants to increase website traffic then its should hire such SEO experts

Written by bryanruiz11

August 14, 2011 at 5:29 pm

Google Use Authorship Markup As Ranking Signal

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If you aspire to improve your website rankings in Google take note of this, Google wants to use authorship markup as a ranking signal, but it requires you to have a Google Profile.To cut a long story short: if you’re looking to help your search engine rankings, you
might need a Google Profile (the backbone of Google+).

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>>I have a limited number of Google+ invitations to give away so if you want to be in with a chance of joining my circle then leave me a comment below andd why not support me in growing my popularity by clicking the Facebook like button also below this article. <<

Who you are as an individual is becoming more important in search ranking. Is this the right way to go for search? Share your thoughts and leave a comment below. As previously reported, Google has a new series of tutorial videos, and in a new one, Google’s Matt Cutts and Othar Hansson discuss “authorship markup”.  Google announced this back in June saying it is “experimenting ” with using the data to help people find content from authors in search results.

Aurhorship Markup

In the new video, Cutts asks, “Will people get higher rankings? Is there a rankings boost for rel=’author’?” Hansson then replies, “It’s obviously early days, so we hope to use this information and any information as a ranking signal at Google.  In this case, we want to get information on credibility of authors from all kinds of sources, and eventually use it in ranking. We’re only  experimenting with that now. Who knows where it will go?”

For the time being, what you get, he explains, is your photo showing up next to your results. The idea is to show photos next to results. That’s the goal with this project, he says. “If people believe it’s a good idea, you know, using HTML5 hopefully might help Google and any other search engine figure out more about content on the web, and what’s trustworthy and what’s less trustworthy over time,” says Cutts.

Given the emphasis Google has been putting on trustworthy content (see Panda update), it’s easy to imagine this not only becoming a ranking signal, but a significant one. Here’s where it gets even more interesting. You have to have a Google Profile to use it. Kind of like Google+. Another interesting strategy to get people using Google’s new social network, no? And while still managing to keep things search-related. Well played, Google.

When the authorship markup is used, it leads to an author photo being displayed in Google search results when applicable. For example, if I write an article and that article appears in search results, it would come with a picture of me (from my Google Profile) next to it, and that would link to my Google profile. So, as an added bonus for Google, this will greatly increase the visibility of the Google Profile, and no doubt contribute to further growth of not only Google profiles, but Google+.

The Google Profile does actually keep the feature from being abused though. “To make sure that I can’t start writing nonsense and attributing it to some promo you have to link back from your Google Profile to the site,” explains Hansson. “You need to control both endpoints basically.”

To use the markup on a single author site, you basically just need to:

1. On every post, add a link somewhere on the page pointing to your Google Profile (more visibility for Google Profiles)

2. On that link, add an attribute rel=”author”

3. The link can go in the footer or the header or wherever you can make it work.

4. You can wrap it around an image if you want.

If you have multiple authors on the site, like each author’s post to that author’s Google Profile. “That could be as simple as just at the bottom of each post, have the author actually insert a link themselves, with this attribute on it,” says Hansson. “Another thing that a lot of sites have, is author bios.”

Link the bio to the author’s bio page, add rel=author on the links to the bio, and from the bio page add rel=”me” links to the Google
Profile, and link the Google Profile back to that page. “This obviously requires authors to make Profiles, and it requires webmasters to do the markup,” says Hansson.

Matt Cutts says they’re trying to work with CMS manufacturers so that individual people don’t’ have to do all the work if they don’t want to. For more detailed instructions on how to implement authorship markup, see Webmaster Tools help.

Google has behaved in an odd fashion with authors lately, though this is unrelated to the authorship markup discussed here, as far as I can see. Should authorship markup in this form be a significant ranking factor? Join in the conversation and tell us what you think by leaving a comment below.

Visit my Google Profile to find more about me 

Written by bryanruiz11

August 13, 2011 at 12:54 pm

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Why Choose WordPress As Your Web Platform

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Google SEO

In the era of democratized and open source tools, creating a Web site is more affordable than ever. Many non-profits and small businesses are stuck in thinking a Web site still costs upwards of 25K. That’s simply not true anymore. Not for non-profits and small businesses. Today’s tools make it possible to create a Web site for far less-but one that will project an extremely professional image and brand for your organization. How is this possible? Simple: Just use a blog platform such as WordPress.

why would I use a platform like WordPress when I can use a more traditional Web platform? Let’s look at the advantages WordPress holds for non-profits and small businesses:

Because It’s free

The tool and software itself, not the full development. But still, that’s a huge advantage. Sure, you might pay for a theme and the help to set it up. But the software is free. Period.

It’s an easy-to-use CMS tool

As CMS tools go, WordPress is pretty darn simple. That’s big for small businesses and non-profits that have limited resources and time. And, they usually don’t have a dedicated “Webmaster” so whatever CMS tool you use, it has to be easy. With WordPress, entering content (text, photos, video) is a snap. It requires minimal training, really.

Google likes WordPress blogs

Remember, Google loves blogs. So, build your site on a blog platform (and update it regularly with compelling content), and Google’s more likely find it and place it high for your key search terms. I’m not an SEO expert by any means, but I do know by using some simple plug-ins like the All-In-One SEO Pack you can increase your Google odds substantially (I’ve seen the results personally with this blog).

Updated software

WordPress software is continually being updated-and all you need to do to update is simply click a button (the 3.2.1 update was recently released to the public). Yep, it’s that easy. Updates frequently include security fixes and patches. This point shouldn’t be undersold-again, especially for companies with smaller PR/marketing teams, which don’t have a ton of time to spend on their site.

Easy customization via plug-ins and widgets

With a more traditional Web site, most customization requires technical know-how (read: coding expertise). With WordPress, customization is a bit easier with access to a plethora of plug-ins and widgets.

Help is just a click away

There’s a huge amount of help that’s just a few clicks away. WordPress user groups are everywhere. Here in the Twin Cities, we have a vibrant WordPress User Group-it’s an invaluable resource for reaching the best and brightest minds using the tool (and did I mention the advice and chatter is posted for virtually anyone to see?). You can also find a host of other resources through a simple Google search.

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August 13, 2011 at 12:51 am

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August 12, 2011 at 11:58 pm

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